Most fundraising gala events have begun presenting videos to their audiences. The medium is a profound way to communicate your mission by transporting the viewer into the lives of those benefited by the organization. It commands attention between, often dry, speeches at the podium.
Many nonprofit organizations don’t have the time or resources to send camera crews out to various locations and script a documentary. However, magic can still be made with the simple ingredients of well selected photographs (often on hand from existing annual reports and marketing materials) and moving vocals and/or instrumental music.
When Expert Events, LLC produced Project HOPE’s 2013 Gala in New York City, we were asked to create a video for the event within a modest budget. In the three minute video, we portrayed an overview of the amazing work that Project HOPE has accomplished in its more than 50 years. The vocals were sung live at the gala by Nathan Carlisle.
It was a labor of love to design this series of materials in celebration of Rabbi Posner’s 40 years at Congregation Emanu-El of the City of New York. Read more about the celebration in this article on their website, entitled A Spiritual Live, An Endeavor Sustained.
The “save the date” card unveiled the celebratory logo, inspired by the mosaic artistry of the bimah in the Main Sanctuary. The concept continued on the design of the invitation and program for a Sabbath service in November, which lead to a dramatic invitation for the special cocktail reception in Rabbi Posner’s honor:
We created the video photo montage presented during the cocktail reception, accompanied by live music:
We also designed a gatefold brochure to announce The Rabbi David M. Posner Fund which was sent to the entire Congregation:
After collaborating with Solomon Schechter School of Westchester to design their new viewbook and admissions materials in 2009, we were delighted to team up with them once again to develop the tools to publicly launch their $30 million Writing Our Story endowment campaign.
“The need to stabilize tuition, invest in programming and infrastructure, and expand scholarship opportunities necessitates the launch of an endowment campaign. To remain competitive and deliver a superb preparatory education, regardless of ability to pay, Schechter Westchester is undertaking an endowment campaign to raise $30 million.” -Solomon Schechter School of Weschester
We designed and produced the following video:
And case statement print materials: